🕯️ Camilla Candle Shop

E-commerce Website Design & Brand Build
Platform: Shopify
Industry: Lifestyle / Home Fragrance
My Role: Brand Creator, Shopify Web Designer, Product Strategist

About the Store:
Camilla Candle Shop is a handcrafted candle brand I conceptualized, designed, and built from the ground up using Shopify. The goal was to create a warm, elegant, and user-friendly shopping experience that mirrors the calm and cozy essence of the brand.

What I Did:

• Developed the brand identity, including logo, color palette (neutral tones + soft accents), and font pairings (Period Serif & Poppins).

• Created a custom Shopify storefront with intuitive navigation, seasonal collections, and high-converting product pages.

• Wrote all product descriptions, collection narratives, and homepage copy to reflect the sensory storytelling of each candle.

• Designed and organized key pages like About, FAQ, and Shipping/Returns to enhance user trust and clarity.

• Implemented Shopify apps to support reviews, email capture, and upsell opportunities.

Features:

• Clean, modern layout with cozy lifestyle visuals

• Collection-based browsing by mood, season, and scent family

• SEO-optimized content and blog setup

• Fully mobile-responsive design

• Email list integration for lead capture

Outcome:
Camilla Candle Shop blends thoughtful design with sensory branding to create an elevated e-commerce experience. It stands as a showcase of both my Shopify expertise and my ability to bring a product-based brand to life through design, copy, and strategy.